Solving a Critical Need: Growing Revenue in an ever-changing media environment
“Looking ahead, I expect to see the most ad growth in digital…I see future industry growth coming from digital and other non-traditional efforts. As we look to the future it’s really not an option (to NOT sell digital).
“The radio industry is carving out large chunks of the advertising pie from other print and broadcast competitors who also sell digital media to local businesses.
Our survey of ad buyers…shows that radio’s most at-risk customers are the ones who aren’t being offered a digital package by their sales reps.”
CEO Borrell and Associates
RBR-TVBR February 5, 2020
“Growing revenue year over your is essential for any healthy company. Growing revenue for radio broadcasters has become increasingly challenging. Giving your sales teams new non-proprietary media offerings is key to growth. Many of the largest broadcast and media groups have figured this out. Most U.S broadcast groups have not. Broadcast Digital Growth Co. has a solution for you.”